Eurogamer"It has to make sense for the game" - EA sees a "huge opportunity" for in-game advertising "but it has to be done properly"
It sounds as though EA's being careful, for now, about which brands can advertise in its games. Read more
EurogamerIt sounds as though EA's being careful, for now, about which brands can advertise in its games. Read more
PC GamerCruise through the flower fields in a Ferrari.
Rock Paper Shotgun"Play is humanity's oldest technology for connection and learning," Roblox's CEO yells at me through my monitor. "Before agriculture, before commerce, before civilization, we played together." Right, so, where's this going? Oh. They're rolling out a tool on their mobile app which allows people to generate basic games by sticking a text prompt into an AI model, then do some light rearranging of said game so they can pretend it's in any way unique or artful before they publish it for others to giv
PC GamerHead to Nangan's space center.
GematsuMilestone has moved up Hot Wheels Infinite Rush from its previously planned September 24 release …
PC GamerPlus, Soulframe, 1666: Amsterdam, Castlevania: Belmont's Curse, Corsair Cove, Gothic Remake, Unreal, PC gamepads tested, and much more, too
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GameSpotFederal law enforcement has unmasked and arrested a 21-year-old Floridian who allegedly played a part in smuggling hundreds of thousands of dollars from victims' wallets by installing crypto-stealing malware into Steam games, according to a new report. As reported by Decrypt (via Yahoo News), Zyaire Dontaevious Zamarion Wilkins was arrested on July 14 and charged with conspiracy to obtain information by computer for private financial gain. The games Wilkins reportedly used included BlockBlasters
GameSpotActivision and iconic car company Aston Martin have teamed up to bring an all-new car to Call of Duty: Modern Warfare 4. The Aston Martin Dreadnought was designed exclusively for Modern Warfare 4, and it looks pretty slick. The SUV is described as an "uncompromising and deliberately extreme creation" featuring Aston Martin's "high-performance, luxury DNA." https://twitter.com/CallofDuty/status/2077760024122634529 The name Dreadnought is inspired by the famous British warship, HMS Dreadnought. Th
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GameSpotGTA 6 is shaping up to be the hottest console game launch of the year, but PC gamers won't be sharing in that fun. This is par for the course with developer Rockstar Games, as it has typically prioritized console versions of its games before porting them to PC, a strategy that one former employee says will result in a better port. Former Rockstar Games producer John Ricchio explained to KiwiTalkz that while Rockstar had experimented with developing its games for PC, this ultimately caused proble
GameSpotFortnite is never without its summer event, but this year's sunny celebration has a special focus: DC Comics. Hot Bat Summer is the official name of the weeks-long event, which runs for five weeks starting on July 16. It includes a new Batman Sprite, the return of the grapnel gun, new Shiny Hours, and lots of free cosmetics. Perhaps the highlight, however, is the foursome of new swimsuit skins for the DC Comics lineup. Mirroring Marvel Rivals' penchant for nearly naked superheroes and villains,
GameSpotHasbro has announced a multiyear licensing partnership with Nintendo to create products based on The Legend of Zelda franchise. The deal kicks off in 2027, but you won't have to wait that long to see what Hasbro is cooking up. Hasbro will reveal three six-inch-scale figures at San Diego Comic Con this month. Hasbro has not revealed any images or details about these, however. The 2027 timing for the deal, and the tie-in with Comic-Con, is leading some to believe that Hasbro's toyline will be focu
PC Gamer"It was left to all of us to speculate and spiral and worry."
PC GamerPut down your cutlass and start plotting out elaborate transportation networks in Corsair Cove.
PC Gamer"We’ve seen the early conversations around visual recoil."
GameSpotWhile Sony gets ready to kill its disc production of PlayStation games in 2028, there are still plenty of games launching on physical media before disc-ageddon happens. One of those games is Mortal Shell 2, but unless you got your preorder in before its August 20 release, you'll have to wait if you want a specific physical version of the upcoming souls-like for PS5. Developer Cold Symmetry and publisher Playstack took to X on July 16 to share the unfortunate news. In revealing that the demand fo
GameSpotGod of War Laufey was the big highlight of Sony's recent State of Play livestream, as plenty of gameplay was shown off for the first game in the series not to feature Kratos in a lead role. Naturally, the announcement of Kratos' late wife, Faye, as the protagonist didn't sit well with a small part of the internet, and since then, the game has received some oddly placed hate. Most of this has been directed at its star, Deborah Ann Woll, who provides the likeness and voice of Faye in God of War La
GematsuScandinavian folklore-inspired open-world adventure game Hela: of Mice & Magic will launch for PlayStation 5, …
GematsuOver-the-top arcade comedy sports game Pro Jank Footy will launch for PlayStation 5, Xbox Series, …